We’ve taken a look at the most common myths and figured out how to clear up some of the misconceptions. Hopefully, with our analysis of the marketing automation landscape and tips on how to improve your results, you’ll see that this powerful technology is everything it’s cracked up to be.
Marketing automation will improve your business in many ways, one of these being converting leads into customers. All businesses desire more customers, so shouldn’t you start using marketing automation? Or perhaps you are already using marketing automation but want to improve your efforts
Learn how to use technology to scale and measure your tactics and campaigns, to beat your competitors, understand your customers and increase sales.
Don’t join our most-wanted list! Learn how to avoid the most dire conversion killers and stay relevant with your audience. Inside you will find: the top 10 conversion killers to avoid, recommendations for engaging with your audience, tips for content design, and content generation ideas.
With e-commerce hosting services like Shopify, Magento, or Bigcommerce, almost anyone can open an online store with just a few clicks. To protect their market position against ever-growing competition, companies need to constantly be on the lookout for the most effective ways to convert visitors into buyers.
In this document, we’ve collected some best practices for HTML email design — practices that will help you maintain full control over how your messages look inside inboxes. We have verified the rules in this document, so your email template should display properly in all the popular email clients. Nevertheless, we recommend that you always test your messages before sending them to subscribers. We will update this document regularly and provide supplemental information as email services change their standards and rules.
What’s inside? If you work in an agency or manage multiple brands, you not only must understand each business and their market, you also must cater to their needs. This whitepaper illustrates today’s smartest techniques and tools for producing noticeable results and exceeding client expectations. We guide you through the most common challenges and the solutions for dealing with them.
Building an email list is one tough task. But keeping your audience engaged in the long-term is an entirely different process. If you don’t want to see your subscribers leaving your list, you need to make sure that the messages you send them are relevant – taking into account their individual needs and interests. To help you run highly-effective and targeted email marketing campaigns, we put together this whitepaper that will provide you with just the right tools and inspiration.